About

Products meet creators. Culture moves forward.

POPVERSE is a creator content marketplace run by software. Brands post a drop; AI shortlists the right creators, they quote within hours, and ready-to-post videos land in days.

Why we built it

Most Indian D2C teams run creator content out of spreadsheets and DMs. A single launch can mean fifty chats, thirty invoices and a folder of files with unclear usage rights. We think that time belongs to the idea, not the admin.

How it works

  • A drop captures the product, formats, pieces, budget, deadline and a response window.
  • POPVERSE AI shortlists creators on audience fit, posting habit, on-time rate and price.
  • Shortlisted creators quote within the window. Brands accept, counter or decline.
  • Brands lock each accepted quote, then pay the creator directly as each piece is approved and mark it paid in POPVERSE.

How vetting works

Every creator passes a portfolio review, a paid test shoot, and ID and GST checks before their first real job. We track approval rate, turnaround and brand ratings on every piece and pause anyone who drops below 85 percent first-review approval.

For creators

POPVERSE is for Instagram creators across India, in any language. You get clear drops, quote your own price, samples shipped to your door and payment two days after approval. No chasing invoices.

Apply to join

Talk to us

We are a small team in Bengaluru and Mumbai. [email protected] reaches a producer, not a bot.

Post a drop